Max O’Brien is Global-e’s Sales Director for the UK and the Middle East. Max has been a part of Global-e’s team for over five years. He has extensive experience in the cross-border ecommerce industry, guiding the ecommerce expansion of merchants of all sizes, in line with their current and future international business goals. Max works with some of the largest retailers in the UK and Middle East, strategically advising on the advantages Global-e can bring to large global ecommerce retailers’ setups in order to make their cross-border expansion simple, efficient and profitable. Max holds a BSc Honours degree in International Business Management and Mandarin from the Royal Agricultural University.